The Oldest Form of Marketing?
Karl Rock
Aug 16, 2026 14:30
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Long before social media or business cards, skilled stone masons found another way to advertise - their own work.
At the Chaukhandi Tombs in Sindh, Pakistan, some of the craftsmen carved their names directly onto the tombs they created. It was a way to showcase their skill and reputation, helping future customers know exactly who had produced the intricate carvings.
These centuries-old signatures offer a fascinating glimpse into the lives of the artisans behind one of Pakistan's most remarkable historical sites.
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