100 VR Games Made $1 Million Last Year — Here's How to Improve Your Odds
Fist Full of Shrimp
Jul 9, 2026 20:07
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Last year, over 100 VR games made more than $1 million in a year with no new headset launch. VR isn't a gold rush, and the industry's had a rough stretch, but there's still real opportunity if you play the odds right. Meta just published two articles covering user acquisition strategy and new Quest store tools, and in this video I break down building pre-launch momentum, optimizing your store page, designing a first experience that converts, and the new distribution tools. None of it guarantees a hit, but like stacking wishlists on Steam, every piece tips the odds in your favor.
Articles linked below:
https://developers.meta.com/horizon/blog/build-faster-earn-more-new-tools-pre-launch-pricing-distribution-quest/
https://developers.meta.com/horizon/blog/build-faster-earn-more-developers-guide-to-user-acquisition-meta-quest/#first-experience
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