Stop Releasing Demos Too Early #gamedev #shorts
Matt Gambell
Mar 11, 2026 17:31
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Timing is everything, so when's the best time to release your game demo on steam? The answer is pretty simple... Consider whether your demo stands up against your competitors in your genre. After all, if you wouldn't buy the game from after playing your demo, why should you expect someone else to want to (and wishlist it)?
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