Poisoning Google's search results

I came across some fake Norton support courtesy of the first result on a google search. So who exactly are these fakers and what happens if you call asking for support? These are some of the URLs and phone numbers I observed: Database Infotech: dbispl.com Their address: Building No. 5, IInd Floor, Ind. Area Tilak Nagar, India, Block J, Rajouri Garden Extension, Rajouri Garden, New Delhi, Delhi 110018, India http://en-gb.facebook.com/nortontechsupport/ http://www.norton-uk.uk/ 0808-169-1503 http://microsoft-contact-number.co.uk/ 0808-169-1988 http://www.gmail-support.uk 0800-029-4639 http://contact-help-number.co.uk 0808-169-3106 http://www.antivirus-helpnumber.com 0808-169-3103 http://www.tollfree-help-number.com 0808-169-3107 http://infosolution.co.uk 0808-168-9042 http://www.wwwhelpnumber.co.uk 0808-178-2624 http://dell-support.co.uk 0808-178-2624 http://www.printer-helpnumber.com 0808-169-1503 http://contact-help-number.co.uk 0808-238-7544 Catch me on Twitter: https://twitter.com/JimBrowning11 @JimBrowing11 If can possibly sponsor me, this is my Patreon link: https://www.patreon.com/JimBrowning Many thanks if you can support me! My music credits: Outro music: http://freemusicarchive.org/music/BoxCat_Games/ (Epic Song) The 3D logo smash was created by 'Please Subscribe Dad'... check out his great channel: https://www.youtube.com/user/pleasesubscribedad