S3E19 Luck boosters with Stefan Repin
InfoMatters Podcast
Apr 29, 2026 15:01
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Is growth really about luck, or can you engineer it?
In this episode, we sit down with Stefan Repin, founder of LuckBoosters, to break down how B2B companies can move from unpredictable pipelines to structured, repeatable revenue growth. We explore why relying on organic growth or “hope marketing” becomes risky as companies scale and how aligning marketing and sales can turn randomness into consistency. Stephan shares how fractional demand-generation models are helping companies that have outgrown startup tactics but aren’t ready for a full in-house team or expensive agency retainers.
We dive into:
When to hire a fractional marketing & sales alignment partner
Why long B2B sales cycles require a different strategy
The real advantage of aligning marketing + sales (not just generating leads)
How trial-based, no long-term contract models change the game
Pros & cons of outsourcing vs building in-house
How to create predictable revenue instead of relying on luck
If you're a founder, B2B leader, or scaling company, this episode will challenge how you think about growth and show you how to make “luck” a system.
https://www.luckboosters.com/
Entertainment
#b2b marketing
#demand generation
#sales alignment
#revenue growth
#fractional cmo
#b2b sales
#marketing strategy
#growth strategy
#saas marketing
#enterprise marketing
#pipeline growth
#lead generation
#account based marketing
#business growth
#scaling business
#startup to scaleup
#predictable revenue
#marketing vs sales
#b2b strategy
#tech business