S Rower Turns Your Smart Trainer Into Smart Rower: First Look!

Here's everything you need to know about the new S Rower, which turns your existing smart trainer into a smart rower. A new company at Eurobike, S Rower, is aiming to turn your existing smart trainer into a smart rower, with its bolt-on attachment that works with pretty much any direct drive smart trainer. The company unveiled itself (and its product) here at Eurobike 2025, with a hardware accessory that takes advantage of the relatively universal standards of smart trainers, including both hardware attachment points as well as software control. I had a chance to briefly look at the two pre-production units they had brought to Eurobike, which were mounted to both an Elite Suito smart trainer, as well as a Tacx NEO 2 smart trainer. What’s notable is that neither of those smart trainers are new or high-end by today’s standards, with the Suito being 7-8 years old, and the Tacx NEO 2 being about the same. Ok, so starting off with the hardware first. The unit is an aluminum beam, currently as one giant piece. It sounds like for production they’ll likely aim to break it apart into two pieces with some sort of attachment coupling mechanism in the middle, mainly to simplify shipping, but storage as well. In any event, today you’ve got the main beam, and then it attaches to the head-unit component at the top. #SRower #Rowing #Eurobike